Archive for Founder’s Feed

How A Woman Should Look

Over the weekend, I was browsing around different fitness blogs. A post of one fitness expert really caught me by surprise. I was disappointed to see the “behind the scenes” videos of her recent photo shoot.

This expert, whom I’ll call Sarah in order to protect her reputation (because this week’s post aside, I’ve always admired her), filmed a video explaining the process of getting photo-ready. As she was talking, she was getting extensions clipped into her hair. She also noted how long it took to get her make-up done and that she got spray-tanned.

Sarah looked amazing, with her chiseled abs popping out for all to admire. Who would blame her for getting her hair and makeup done so she’d look her absolute best for the shoot? We know that all models spend a lot of time primping before their photos are taken, so this wasn’t what bothered me most (since it’s just what you do in the industry).

What really upset me was one comment that a fan posted in response to her video. I should mention that it is a GUY who said this: “You look perfect! Just like a woman should look!”

If, as a woman, you saw Sarah’s physique, you might indeed say to yourself, “I wish I looked like her.” However, Sarah does NOT look the way all women should look! (Especially considering her spray tan, make-up, and hair extensions, on top of her low body fat and “competition ready” body)!

For one thing, most women cannot devote the hours of training and extremely restricted eating regimen required in order to attain 15% body fat for a chiseled body.

Second, “perfect” is pretty much impossible for women to attain. And (sorry guys), leave it to a man to say that it’s how a woman should look!

A woman should look healthy, strong, and vibrant. This can mean different things to different women. If a woman looks fit but has a little belly bulge or a few pounds to lose or a few wrinkles and gray hair (or perhaps lots of them), this doesn’t mean that she isn’t beautiful.

Women shouldn’t allow themselves to compare their figures to the hot air-brushed models on magazine covers, or even the perfect-looking fitness celebrities whose careers depend upon their toned physiques.

Women should define “healthy” with how they feel – both physically and emotionally. Perfection is a body destination to which we’ll never arrive, so we must learn to be content while we’re on the journey towards a healthier, fitter body.

You define how YOU should look. Don’t let magazines, men, your mother, or even fitness experts tell you what that is.

Committed to your success,


The Lie about Affirmations

We hear a lot about the importance of “positive affirmations.”

Just about every self-help guru out there talks about them. Heck, I talk about them.

But there’s a common lie that many people believe about affirmations and you need to be careful not to fall into this trap.

This is it:

Affirmations are often verbal gimmicks aimed at refuting what’s really going on. They don’t reflect reality; they distort it.

Now, please hear me out on this and then tell me if you agree or disagree.

Perhaps you say to yourself today, “I’m going to make a lot of money.” Or, “I’m going to lose a lot of weight.”

Says who? In real life, you really don’t know for sure if you’ll make a lot of money or lose a lot of weight today.

Realistically, all you can say (on both things) is, “I’m going to work really hard today.”

And you don’t need an affirmation for that! You just need to DO IT.

The outcome at the end of today will reflect your efforts NOT your affirmations.

As Dr. Baker in What Happy People Know says, “Affirmations are usually just a way of whistling past the graveyard.”

Of course, I’m not saying to think negatively today. You should certainly be positive about what you seek to accomplish.

But don’t think that your positive affirmations will just make things happen. YOU must make things happen.

So get out and lose the weight, make the money, and accomplish all you set out to do.

And let me know what you think about what I’ve said.

Feel free to post your comment below.

Committed to your success,


That which doesn’t kill you…

…how does it end?

If you said: “makes you stronger” you are correct.

Philosopher Friedrich Nietzche said this over 100 years ago in reference to

And what a stupid idea. Sorry, but let me tell you how I really feel. ;)

Suffering might make you stronger – or it might result in such a miserably weak
life in which you may be alive, but you wish you weren’t.

I don’t say this to be a downer (since of course, I see it as my responsibility
to inspire you).

Here’s my point: Whether you become stronger from suffering (i.e. dealing with
pain, loss, hurt, and all the terrible crap that life sometimes throws your
way) or you become weaker from suffering all depends on this…

How you respond to it.

If, for example, you respond to the negative stuff of life with a “why does
this always happen to me?” attitude, you will become weaker.

If you blame someone else for your problems at work, home, or in your
relationship, you will become weaker.

If, rather than focusing on your strengths in overcoming obstacles to your
fitness, career, or financial goals, you fixate on your faults, you will become

Your problems and trials in life may not kill you – but they may not make you
stronger either.

You have a choice every day on how you’re going to respond to them.

And while I’m often focused on health, know that this principle applies to
every area of your life.

Choose to respond with courage and power, not blame-shifting, a victim
mentality, or fixation on faults – which make you weak.

That’s when you’ll find the strength to get through whatever life hands to you.

What do you think? I’d like to hear your thoughts about this so please respond below.

Committed to your success,


Three 2012 Predictions (1 of 2)

I like to predict what’s going to happen in the fitness/health industries and how it may affect you. So, here are my first three predictions for what you may see in the coming year. Let me know what you think!

#1 – More “Natural” and “Organic” products flooding the market.

Every year, our country becomes more aware of the rising cost of obesity and unhealthy lifestyles – we see it in the rising health care costs and all of the wellness products that come to market each year. I predict we will continue to see natural alternatives to daily products and foods we enjoy, like paraben-free skin care products, low glycemic “soft drinks”, and non-GMO foods.

Take Note: Because the organic food industry has enjoyed exponential growth, you will see a lot of items with the word “natural”, and organic on them. READ CAREFULLY. Personal care products and foods are manufactured at a lower grade of quality than pharmaceuticals (which are held to higher standards). So, just because a company claims that their product is natural or organic, does NOT mean it’s good for you! KNOW what you’re consuming.

#2 – Increase in Digestive Problems and Food Allergies.

My recent classes on digestive health, developed after my “detox week” at Sanoviv Medical Institute in Mexico, generated a lot of interest that I didn’t know existed. There are a lot of people out there with digestive problems like bloating, gas, constipation, irritable bowel syndrome, and a host of other yucky things you’d rather not discuss. Yet, having good digestive health is imperative to a high quality of life (nutrient absorption, disease prevention, and simply feeling good after you eat!) Because we’re bombarded with so many chemicals, preservatives, hormones, refined flours and sugars (and will continue to be, despite the natural products on the market) more of the population is going to develop food allergies and digestive issues. Just look at all of the gluten/lactose/soy/nut-free products on the market now compared to 10 years ago.

Take Note: It’s time to get serious about your digestive health. If you’re experiencing a lot of gastrointestinal distress, begin by eliminating high-allergen foods in your diet. Take a digestive enzyme and probiotic (even if you don’t have problems, these are great for your gut health!) And really work at cutting down on grains – especially gluten-based grains. Over 70% of Americans are gluten-intolerant and don’t know it!

#3 – Daily Deal websites will increase lack of seriousness in fitness and weight loss programs

I think online discount coupons like Groupon, Living Social, and Weekly Plus provide incredible bargains for consumers to try out different fitness or weight loss programs. However, one problem I predict is that these sites will create a lack of seriousness when it comes to making a commitment to a particular program. While it’s great to try things out, at some point one has to commit, and focus on what’s really important: the PLAN to reach your goals, not the best deal you can find. (And the “best deal” may often be one you pay a premium for because it’s a fully integrated program like nutrition workshops, individual attention, mindset coaching, special-focus classes, fitness evals, etc, that delivers RESULTS).

Take Note: We greatly value YOU. While you may see ladies come in from online deals to try out our program, we will never water down our services to you. We are a FAMILY, not just another workout. What are some offerings you’d like to see in 2012? While I’m working on great programming for this year, I’m always happy to hear from you! This is YOUR program, which I’m constantly refining and tailoring to meet your needs. :)

Well, those are my first three predictions…with more to come. What do you think – am I off base or do you agree? I’d love to know, so share in the comments below!

Committed to your success,